Tech Alone Isn’t Transformation: Why Change Management is PrimeHealth’s Secret Sauce
- Carey-Jo Hoffman
- May 5
- 2 min read

Up to 70% of workplace tech implementations fail. Not because the tools are broken—but because the strategy is.
Too often, technology is dropped into an organization with the best intentions but no real plan for how it will land. What we see time and again is a familiar cycle: low adoption, productivity dips, frustrated teams, and a general sense of “Why are we doing this again?”
At PrimeHealth, we believe change management isn’t a nice-to-have—it’s the differentiator that determines whether tech becomes a burden or a breakthrough.
The Problem Isn’t the Tool—It’s the Transition
The Problem Isn’t the Tool—It’s the Transition
Change is hard. Full stop.
And it’s especially hard when you’re already overwhelmed—which is the daily reality for many disability case managers today. High caseloads, administrative complexity, emotional labor… it all adds up. When a new system is introduced without care or clarity, the human brain does what it’s wired to do: it resists.
Fear of change activates the stress response system. People can get angry, disengage, or feel paralyzed. And in that state, even the best software in the world feels like just another problem.
Building for the Brain: Warm Tech & the Prefrontal Cortex
Building for the Brain: Warm Tech & the Prefrontal Cortex
That’s why we’re building PrimeHealth’s onboarding experience around the principles of warm tech—technology that feels pleasurable, clear, and human. The goal is to spark what neuroscientists call an “approach” response in the prefrontal cortex.
We want our end users—especially case managers—to experience a different reaction to change:
This is enjoyable.
I see the benefit.
I can do this.
We design our tutorials and training materials to create digital delight. When people feel confident and supported, they engage. They explore. They adopt. And that ripple effect goes far beyond the platform itself. It impacts job satisfaction, reduces friction in workflows, and strengthens company culture.
Everyone Deserves to Understand the Why
Everyone Deserves to Understand the Why
Too often, implementation strategies focus on the customer—the employer—without considering the experience of the end user. But at PrimeHealth, we believe both matter equally. If case managers don’t understand why the system is changing, or how it makes their job easier, resistance is inevitable.
That’s why we ensure the benefits of PrimeHealth are just as clear to the people using it day in and day out as they are to the decision-makers who brought us in.
Comentarios